Global Business/Celebrity Strategist and Connector for Beauty, Wellness, and Fashion Brands, Creating High-Level Exposure and Formulas for Market Success
As a celebrated Latina powerhouse, Nina Vargas also has a global reputation as a business strategy and celebrity strategist for beauty, fitness, and fashion brands. She creates high-level exposure for brands and formulas for achieving success in their markets. Aside from her industry expertise and credentials, Vargas is a philanthropist, editor-in-chief of LA Fashion Magazine, and owner of LA Fashion Multimedia (LAFM) - a premier West Coast fashion hub that provides news, tips, and runway coverage to a worldwide audience. With more than three decades of top-notch styling, brand formulation, business development, strategic planning, and advanced marketing experience, Vargas empowers beauty/fashion brands and talent to remain ahead of the game. It is her passion to help others look and feel their best, while making dreams a reality in the product world, as she knows exactly what retailers want in the fashion and beauty industries.
Vargas earned her diverse and valuable skillset as a talent acquisition specialist for some of the world’s largest established brands - including Armani, Steve Madden, Jones Group, Kenneth Cole, MaxStudio.com, and more - in addition to serving as the Director of Operations for a major New York-based fashion platform. Her passion for the Beauty and Wellness sector led to an impactful role as a prominent social media influencer, providing an opportunity for Vargas to perfect an effective SNS (Social Networking Service) Marketing approach. Her unique analytical insights and marketing acumen contributed to a remarkable ability to develop organic connection points between brands and consumers, building real value through lasting impressions.
Partnerships with national companies and organizations like Cosmetic Executive Women (CEW), Cosmoprof, Independent Cosmetic Manufacturers and Distributors (now the Independent Beauty Association), and the Unfiltered Experience further reinforced Vargas’ reputation as a national wellness ambassador. In 2018, she accepted AEG’s prestigious Women in Entertainment Award, becoming the global corporation’s official 2019-21 magazine sponsor. That same year, also received the Beverly Hills Publishing grant and was invited to sit on the Forbes.com advisory panel. Past career highlights also include collaborations with the FNL Network and Art Hearts Fashion.
More recently, Vargas’ portfolio features projects with Mercedes-Benz Fashion Week Mexico, AEG Women in Entertainment, plus additional exciting partnerships still in development. Throughout each venture, Vargas maintains focus on an overarching mission to break industry stigmas by supporting noteworthy brands both big and small, helping to level the playing field for extraordinary newcomers who seek to make an impact on an expanding global market. Learn more at theLAfashion.com. Follow on Instagram @ninabvargas for industry insider footage and the latest West Coast style inspo.
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